
SEO for Law Firms, Solicitors & Lawyers in Brighton
Be found when people search for help—‘solicitor near me’, ‘family lawyer Brighton’, and other high‑intent queries. We combine local SEO, practice‑area pages and reviews to turn searches into calls and consultations.
As a specialist Law Firm SEO agency, we optimise your Google Business Profile, structure services by area of law, and build trustworthy mentions—so qualified enquiries rise month after month.
Step‑By‑Step Guide To Improve Your Law Firm SEO Rankings
Audit & Compliance
Run a technical and content audit, checking indexing, site hygiene and accuracy of legal service pages to surface quick wins.
Build Authority & Legal Citations
Earn mentions from reputable legal directories, chambers, local press and partners to strengthen authority and E‑E‑A‑T.
Measure What Matters
Track calls, contact forms and consultation bookings in GA4; improve what increases signed matters.
Results & ROI Reporting
Dashboards show rankings, Map Pack presence and new‑matter pipeline—with a clear action list each month.

Local & Practice‑Area Pages
Appear for ‘solicitor near me’ and practice searches with optimised GBP and detailed pages for family, conveyancing, criminal defence, immigration and more.
Conversion & Intake Optimisation
Clear CTAs, case‑type forms and booking options that turn research into enquiries and consultations.
Authority & Legal Citations
Quality links and citations from legal associations, directories and community partners to build trust.
Be Visible When Clients Need You Most
From urgent enquiries to planned matters, we’ll align SEO to your practice areas and locations so your firm is the obvious choice.

Book a Free Law Firm SEO Consultation
What Are The Most Important Ranking Factors For Law Firm SEO?
Practice‑Area & Location Keywords
Target queries like ‘family solicitor Brighton’ or ‘conveyancing fees’, grouped by intent and urgency.
Site Structure & Service Pages
Organise practice pages (overview → sub‑services → FAQs) with strong internal links and clear CTAs.
Authoritative Links & Citations
Earn references from legal directories, associations and local media to grow domain authority and trust.
Reviews & Reputation
Request and respond to Google reviews; display testimonials and case studies to increase confidence and click‑through.
LegalService & LocalBusiness Schema
Use schema to clarify services, FAQs and locations—improving eligibility for rich results.
Mobile Speed & Accessibility
Fast, accessible pages with click‑to‑call and simple forms support urgent, mobile users.
How To Get Started With SEO For Lawyers

Grow Your Firm With Law Firm SEO
From sole practitioners to multi‑office firms, we build ethical, effective SEO that increases visibility and signed matters. Speak to our team for a plan tailored to your practice areas and locations.